The Law of the Location Aware Mobile Wireless Network is a mouthful. It’s not meant to be a tagline or to succinctly describe a product category. Instead it is meant to describe something I feel, as CEO of ZuluTime, has potentially transformative implications for the wireless networks around us.
In the past three years that we have been developing our location-aware network technology we have witnessed not only Google Maps and Google Earth (http://earth.google.com/) transform the geoaware landscape but we have seen the robust adoption of GPS devices throughout the consumer, prosumer and professional markets. The GPS device market in the US was more than a $10 billion last year. Compounding this is the rapid expansion of wireless networks across metro regions and across the enterprise such as factories, warehouses and hospitals. The intersection of location aware applications with wireless networks is something we feel can transform businesses and the way we work and live. Therein lies what we see as the Law of the Location Aware Mobile Wireless Network. Quantifying that value is what I will be exploring in future posts.